Recent soaring temperatures and sun-soaked days have had Brits cooking up a feast outdoors and dining alfresco, but who’s most likely to choose the hot coals over their oven?
Well, it’s official, Cardiff are the UK’s top BBQ-lovers for 2021.
After a wet start to July, the recent heatwaves combined with concerns over surging Covid case numbers has many opting to stay home to enjoy a barbecue in the sunshine with friends and family. Google searches for BBQ food from major retailers including Asda, Teso, Aldi and Marks and Spencer were up 900% collectively versus last year!
We’ve crunched the numbers, and with a little insight from Google Trends, we have identified the greatest volume of BBQ-related searches from across the UK in the last 12 months.
So, which British location loves breaking out the barbecue the most? The results are in…
The Welsh capital claims top spot as the number one BBQ-loving location, with both Scotland and England’s capital cities also making the list in eighth and ninth place. From the North, Sheffield, Wythenshawe and Liverpool make it into the top ten, with Halesowen and Leicester representing the Midlands. Portsmouth and Bristol complete the list, showing the South they know what they’re doing when it comes to mastering the grill.
According to online butchers Eat Great Meat, beef is the UK’s favourite meat to cook on the grill, with bacon and salmon claiming second and third place. Other popular choices include sausages, chicken wings and pork belly, though there’s also been a significant rise in vegan and vegetarian barbecue ranges, meaning everyone can enjoy something tasty.
“After over a year of lockdown restrictions, it’s great to see people reuniting over delicious home cooked meals and making the most of the sunshine.
“Evolving consumer trends have resulted in more diverse barbecue ranges than ever before, and the surge of home cooking in lockdown has created a wave of people who love to experiment with new flavours and ingredients.
“With innovation and creativity at our core here at The Billington Group, it’s an exciting time to be in the food business, and play a part in developing new recipes with the latest ingredients.” – Will Dickinson, Head of Development at Billington Foodservice